Triple is an interesting example of a FinTech company. It’s a leading provider of transaction data enrichment for financial institutions. Triple is using artificial intelligence (AI) to provide and deliver information from multiple data points. Companies can then use the data to enhance customer experiences.

The origin story – who built the company?

The company Triple was created by founders – Mario Navarro and Ibai Iturricha, who started working on an automated rewards marketplace on top of transaction data. Specialists from Triple worked directly with banks, but the data they received was very messy. So, the founders decided to build an enrichment engine to map descriptions to specific merchant business partners.

Founders organized multiple meetings with banks and fintechs. They have discovered that the data-related problem was very common within the financial industry. The logical next step was to focus on solving this problem and getting access to better data, while prioritizing accuracy and security.

Accordin to Triple’s CEO Mario Navarro:

Transaction data allows banks to decrease OPEX costs by substantially reducing customer support calls and chargebacks, and improving customer engagement across their digital channels.

How does it work?

The Triple’s solution is API-based. Clients can pull transaction data from any country and any type of payment. They can easily identify merchants’ band name and logo, for every single transaction. That simplifies data and eliminates confusion from unintelligible raw data.

Clients can create categories and subcategories of for their merchants and get detailed information like location, website address, phone number, and email address. They can track subscriptions and expected payments to and from merchants.

Triple’s solution can also identify fraudulent merchants and block transactions connected to these merchants. This greatly eliminates the risk of scams.

Triple’s market positioning and funding

Triple processes billions of transactions and has grown to become the leading API for transaction enrichment, working with more than 20 banks and fintechs globally. Triple’s main market is EMEA, but it also has clients in APAC and the Americas. The company recently completed a program with FIS, working on collaborating with banks across the US. 

The company is a great example of a fintech that is well founded, and brilliantly scaled. Triple raised a $7.5M Seed Round led by TX Ventures. Other participants in the round include Form Ventures, Portfolio Ventures, Neosfer, and Core Angels Barcelona as well as several successful entrepreneurs such as Paul Forster (Indeed) and Pedro Tortosa (Devo). This $7.5M Seed Round brings the total amount raised to $10M, having previously raised $2.5M from investors such as PlugandPlay and Barlon Capital.

Summary

Triple is a modern fintech that focuses on getting value by sorting data. At Code & Pepper, we know the value of modern tools like data-related platforms and AI. We use our Transaction data allows banks to decrease OPEX costs by substantially reducing customer support calls and chargebacks, and improving customer engagement across their digital channels. We use our fintech AI expertise to create digital products that bring value to the already saturated market.

We know who you can stand out. We have people, tools, and 18 years of experience. Our talent identification methodology lets us hire only the top 1.6% of software engineers. The best. To create apps like Triple. The next one can be yours…