October 28th, 2021 marks the date of a big shift. On that day, Mark Zuckerberg announced that Facebook will change the name to Meta, but it’s not the name that got the most attention. The nature of the service will change too. Zuckerberg wants to change a social media platform into a metaverse product. What is a metaverse and how to invest in a metaverse? Especially when Meta will not be the only player on the block?

The shortest answer? Many companies want to secure their products, digital applications, ways to do business and methods of verifying cash flows. The longer version? The question of “who needs blockchain” should be replaced with “who already is using it and do you need it as well”. You can find arguments for blockchain in a series of our previous articles. This piece is about market confirmation and practical blockchain uses.

Why use blockchain? The answer, contrary to appearances, is no – you don’t necessarily need it. Not every business is better for it. There are clear benefits coming from implementation but applying this technology doesn’t make your company more relevant. It just generates unnecessary costs. However, some products do benefit and here are 7 reasons why blockchain is important in today’s FinTech market.

From a buzzword to reality – open banking has come a long way. It’s now a default setting powering a wide range of products addressed to the retail consumer. Open banking apps have become interfaces for financial services, changing the banking experience. 

Knowing your audience is key to everything you do. It’s impossible to sell a product or service without targeting it to a particular group. But how to determine who would be interested in spending their money on what you have to offer? One may just guess, but thorough research is always a better option. Let’s find out how to do it effectively and what KYC service providers to use in order to market successfully.

FinTech innovations are hard to come by. The competition is fierce and there are thousands of companies that do the same thing you want to do. To succeed, you have to find your own voice and recipe. With this list, you can find out what currently sells and adjust the strategy and the product accordingly.

Analytics on Amazon are inextricably linked to AWS Big Data. With the huge amount of information traveling through digital products every single second, you need a reliable set of tools to properly implement analytics on AWS. Luckily, we know how to do that and will tell you in this article. 

Whether somebody likes it or not, cloud services providers and what they offer has changed the landscape of FinTech completely in recent years. At Code & Pepper we know it and we work with some of their products daily to make products for our clients. But which companies are the most popular and why? Let’s find out today!

If you want to gain user’s trust and have more in-app accounts, read this free ebook on how to do it. Daily FinTech practitioners and industry experts share their knowledge on data, security, UX/UI, and more.

Having stable finances is a principle for all businesses, but what can you do, when your clients are late with their payments too often? Instead of fighting with them and being stressed all the time, you can solve the problem once and for all. Thanks to invoice factoring services, you can ensure that your invoices are always paid on time. Now, thanks to some smart FinTech solutions, you don’t even have to do much to make it happen. Let’s find out how online factoring works and which vendors are the best for your business.

New technologies get invented and new products are created daily, but only some of them succeed long-term. But can success be predicted and can a product’s life cycle be planned for maximum benefits? Gartner’s hype cycle metrics can help you with that, find out how.

Finland is a country of forests, but also of technology – and I don’t mean just a giant such as Nokia. Thanks to some great regulations and a huge number of talents, this Northern European country has a vast landscape of FinTechs. Let’s take a closer look at it to find out how they function!

What is embedded finance? In a nutshell, it’s when a FinTech company puts its solutions in a third party’s app. For example, when you order a pizza and pay one way, out of multiple available options. Or when you are looking for a loan and your favorite financial app is recommending one of the top FinTech lending operators. The goal of embedded finance solutions is to provide a seamless and practical experience for users and broaden their choices while staying convenient.

Over the years, the FinTech industry has proven itself to be one of the most dynamic sectors of the global economy. Once again, it surprises with a pivot that can change customers’ habits and drive new streams of revenue. It’s called “banking as a service” (BaaS) and it stormtroops through the market. What is it? Can you participate in the trend?

Significantly. Research and development (R&D) drive the economy through innovation. That attracts talents that push new products and services even further, expanding the internal market and creating value for export. Finally, research and development positively affect business across the board – from internal processes, through new hires, ending with a long-term strategy for growth. How do research and development affect productivity and what should you do to make it happen?

FinTech is a very difficult market to be in. New solutions pop up frequently. Competition is fierce, compliance demands strict, and investors expect nothing but spectacular success. How to navigate these waters? We have prepared a brief list of top FinTech influencers and experts. Shapers, thought leaders, and FinTech startup CEOs will help you follow trends and innovate.

According to the 2021 Global FinTech Rankings New York City is the third most thriving FinTech hub in the world. Innovative ideas find plenty of talent and business opportunities here to transform into successful products. Proximity to venture capital and tech-focused communities surely doesn’t hurt, either. Still, you might wonder: which startup accelerators in NYC are best to help you jumpstart your FinTech business? Read on to find out!

FinTech has always been founded on the notion that traditional ways of doing business don’t work. There has to be an innovation that drives the sector. There has to be a value proposition that spikes customer’s interest. From now on, the money has to be secure, easy to manage, and available from anywhere and at any time. The FinTech blockchain market makes it possible.

Sustainable development goals have been on everyone’s lips for quite some time now. Green finance strategy fits into that trend by serving people quality products that are eco-friendly at the same time. But what is green finance and how does it benefit the market, the customer, and the planet?

The importance of transparency in the software development process extends beyond creating a product. It’s the quality of business relationships that really matters. The market-ready product, being the final stage of a business relation, is only a result. The reason behind its successful delivery by the vendor and the acceptance by the client is an honest partnership. How to make sure that transparency in software development really works?

A construction site on an alien planet is like a hive – everyone knows what to do, everyone has a specific role to play. There are risks and unknowns. Erection of a building under these circumstances requires careful planning, selection of materials, coordination, and teamwork. Similar rules apply in software development – engineers, product owners, designers, and quality assurance specialists are focused on their specific tasks. But the most important role is played not by developers; it’s reserved for the client. Here’s how the client’s responsibilities in product development translate into working application.

Crowdfunding is as old as the human kind itself, isn’t it? We may safely assume that even the very first tribes made use of the crowdfunding concept to survive, while gathering resources and sharing them. But we live in the XXI century, so the first thing that comes to our minds when we think about the crowdfunding market is the Internet and platforms such as Indiegogo. But there is so much more, so let’s dive in this sector of FinTech and take a deeper look at it now.